In a recent data security incident, Preferred Hotels & Resorts has notified members of its I Prefer loyalty program that their accounts may have been accessed by an unauthorized party. The company reported that between June 15 and July 10 2024, suspicious login activity was detected on the loyalty portal, prompting an immediate investigation to understand the scope and potential impact of the breach. The investigation revealed that an unauthorized third party had successfully accessed certain I Prefer program accounts.
In response to the breach, Preferred Hotels & Resorts has placed a temporary hold on I Prefer membership accounts, requiring all affected users to reset their passwords to access their accounts again. Additionally, the company has paused online redemptions of loyalty rewards.
What Information Was Involved?
The company believes the unauthorized party may have viewed I Prefer program credentials, including usernames and passwords, loyalty points, certificates, and, in some cases, hotel reservation information if the affected account had active rewards bookings. Preferred Hotels emphasized that more sensitive information, such as Social Security numbers, passport details, and driver’s license numbers, were not compromised. Since the company does not store or require this information for rewards redemption, making it unlikely that such sensitive data was affected by the breach.
How to Know if You Were Affected
Affected members were notified directly, with a statement from Preferred Hotels & Resorts outlining the potential data accessed. At Class Action U, we are here to discuss your legal options and help you understand if you qualify for compensation. Reach out to Class Action U to learn more about your eligibility.
