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Telehealth provider Call-on-Doc has reached a $1.8 million class action settlement to resolve allegations that it used third-party tracking pixels on its website to share patients’ sensitive health information without their consent. California residents who created accounts or initiated medical bookings may be eligible to claim a cash payout of up to $20.
Telehealth provider Call-on-Doc has agreed to pay $1.8 million to resolve a class action lawsuit alleging the platform used hidden tracking pixels to share private patient data with third parties without consent. If you created an account or attempted to book a medical appointment on Call-on-Doc from California, you may be eligible to receive a cash payout.
The lawsuit, Lucas v. Call-on-Doc, Inc., was filed in the Circuit Court of Will County, Illinois. The class action alleges that the online telemedicine platform covertly embedded third-party tracking tools, including the TikTok Pixel, on its website.
When you use a telehealth platform, you expect your medical inquiries, health conditions, and personal details to remain completely confidential. However, plaintiffs in the lawsuit argue that Call-on-Doc’s use of tracking pixels allowed unauthorized third parties to intercept and collect users’ private information in real time.
The software allegedly captured highly sensitive data, such as “hashed” versions of patients’ email addresses and phone numbers, as well as the specific URLs of the medical pages they visited. This meant that when a patient looked up treatments for sensitive conditions, that information was allegedly broadcast to external companies for marketing and advertising purposes without the patient’s knowledge or written consent.
Many modern websites use tracking pixels—tiny, invisible pieces of code—to analyze user behavior and measure the effectiveness of online advertising. While common on retail sites, the use of tracking technologies on healthcare portals has sparked widespread legal backlash.
In the case of Call-on-Doc, plaintiffs allege that the platform intentionally installed the tracking code on pages where patients entered personally identifiable information (PII) and protected health information (PHI). For example, if a patient used the platform to seek treatment for a sinus infection, diabetes, or an STD, the tracking technology allegedly intercepted this communication as it was being typed.
Under the law, medical platforms have a strict duty to protect your sensitive data. The lawsuit claims that Call-on-Doc’s data-sharing practices amounted to a serious invasion of privacy, effectively operating as an unauthorized wiretap on patients’ personal devices.
The legal action against Call-on-Doc is primarily rooted in the California Invasion of Privacy Act (CIPA). This state law is designed to protect consumers from modern forms of electronic eavesdropping. CIPA strictly prohibits companies from recording, intercepting, or sharing individuals’ private communications without first obtaining their explicit, written consent.
Healthcare privacy laws emphasize that your medical data belongs to you. Because telehealth platforms function as modern medical providers, they are held to incredibly high privacy standards.
Using tracking code to transmit patient communication to social media giants and advertisers directly violates these consumer protections. While Call-on-Doc has agreed to the $1.8 million settlement to resolve the litigation, the company has not admitted any wrongdoing or liability.
The $1.8 million settlement specifically benefits consumers who interacted with the Call-on-Doc platform while located in California. To see if you are a class member, review the two main eligibility categories below.
You may be eligible to file a claim if you meet either of these criteria:
Account Creators: You created an account with Call-on-Doc while you were in California at any time from November 7, 2023, through the date of final judgment.
Appointment Bookers: You were a registered Call-on-Doc user and started to book an appointment for medical care in California at any time from November 7, 2021, through the date of final judgment (even if you did not ultimately complete the booking).
If you match either of these descriptions, you have the right to claim your share of the settlement fund. Don’t stand alone against corporate privacy invasions—taking action helps hold companies accountable for how they treat your personal data.
Eligible class members who submit a timely and valid claim form can receive a cash payment of up to $20.
One of the best aspects of this consumer-friendly settlement is that no proof of purchase is required to file a claim. The settlement administrator is utilizing internal records to verify eligible class members.
The final amount of each individual payout may adjust depending on how many people participate. If a high number of eligible consumers file valid claims, the individual payouts will be distributed on a pro-rata (proportional) basis from the remaining net settlement fund after administrative and legal fees are paid.
If you are an eligible class member, you must act before the upcoming deadlines to secure your cash payment or preserve your legal rights.
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